Affiliate marketing over the years has become increasingly competitive, it is still one of the best ways to make money online but in order to be successful you need to start playing it smart and start practicing some common sense. There are a few simple but powerful steps you can take as an affiliate marketer that can double or triple the amount of money you're making from Affiliate Marketing.
1) First of all DO NOT go overboard with affiliate links. Too many new affiliates make the mistake of adding stuffing their pages with affiliate links and then wonder why their links aren't converting and why their traffic eventually disappears. Too many affiliate links can confuse your visitors, make you seem pushy and hurts your credibility. Instead of boosting your profits you are actually driving your customers away.
2) Promote quality products, don't just promote a product you don't know anything about just because you're getting paid. Doing so will hurt your credibility and your profits, so suggest products that you have tried or that come from good solid companies. Remember if the visitor you referred asks for a refund, you will not get that commission. If you have to lie about a product to make a sale, then you should look at other products you can promote.
3) Only promote products that are related to the topic of interest. For example, if your website is about golf don't promote an affiliate program about guitars because they are completely unrelated. Links to unrelated products usually confuse or annoy your visitor and very rarely convert to sales.
4) Don't treat your visitors as a big dollar sign. Don't just make a sale ... add value to the visitor and give them a reason to trust you. Your goal is to have your visitor click on your link and ultimately make a purchase. So you want your visitors to look at your site as a value-added destination which provides useful information about the product or topic. Give your visitors the best advice you can and they will reward in return.
5) Choose affiliate partners that offer long term cookies. A cookie is a method that allows the affiliate's site to know when a visitor was referred by your site. Also with cookies, the visitor doesn't have to buy something right away. A 30 day cookie for example means that if a visitor that clicks on your affiliate links today doesn't but doesn't buy anything can come back to the affiliate's site and make a purchase anytime during the next 30 days and you will still be paid a commission. Normally you want programs that offer cookies of at least 30 days; however 90-day cookies are even better.
6) Whenever possible try to link directly to the product page and not the main page of your affiliate's site. When a visitor clicks on your link, you want him or her to make a purchase as soon as possible. Ideally, you want to give the visitor as little time to change their mind about a purchase as possible and that includes having to try to find the product page after having clicked on your link
By linking directly to the product page, you will increase the chances of the visitor buying the product. This tactic alone can dramatically boost your sales (and ultimately commission).
You'll be amazed at how these simple guidelines can dramatically boost your sales putting more money in your wallet.
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